TEQBALL is a brand new game on the market, already
tested by some of the biggest names in soccer around the
World. In 2015, a university focused campaign was
launched by Coca Cola Hungary, and Brandlift was
assigned to plan and execute the social media elements
of the campaign.
So, we created a Facebook App to promote the
tournament, where every college and university could test
themselves in this brand new sport. The core function of
the app was recruiting teams to the first TEQBALL CUP,
brought to you by Coke Funiversity.
To reach people on the go, participants could vote on mobile platforms too.